II · The Captain
Hi, I'm Jose.
I grew up in São Paulo and started writing code professionally in 2010. By 2017 I was in Bangkok: first as a senior engineer at Jetabroad, then a tech lead at Thoughtworks, and most recently Head of Engineering at Seven Peaks Software, where I grew a 30-person backend team into a 60-engineer department across 27 nationalities.
Eight years and a lot of conferences, hires, and retros later, I'm back in Brazil. I came home at the end of 2025 with a clearer sense of what I want to build next: use what I learned scaling teams to scale a product instead.
I'm founding two AI-augmented B2B SaaS products: Vera, a company-data enrichment platform, and a .NET SaaS template for starting new projects faster. On the side I ship small open-source tray apps for Windows and macOS. I also run enterprise AI training across APAC and Brazil, and take on consulting work selectively.
I read a lot, lift weights, organize meetups, and care about treating engineers like adults.
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Now
- Building. Vera (AI-driven company data enrichment), a .NET SaaS template for new projects, and small tray apps like Cota, Porta and Sua Vez.
- Training. Running enterprise AI workshops (n8n, LLM workflows, automation) for clients across APAC and Brazil.
- Consulting. Selectively, on engineering architecture, AI integration, and team scaling.
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Beyond engineering
I've founded a few companies before this one. Rose was a student-era startup that became a Microsoft Imagine Cup finalist and raised over $100K. Unline followed with a $15K seed. Later, while working full-time in Bangkok, I founded Isho Group, a small mining operation in Thailand that returned 2x on operational costs through procurement and supply-chain optimization.
I co-organize .NET Conf Thailand, the largest .NET conference in Thailand (~200 attendees, 7 years and counting), and have spoken at conferences across Latin America and Southeast Asia. I invest, lift, and spend a lot of weekends on AI automation pipelines.
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Reading & interests
I read broadly. The books I return to:
- Engineering & leadership: The Making of a Manager, Managing Humans, Leading Effective Engineering Teams
- Teams: The Five Dysfunctions of a Team
- Strategy & decisions: Principles (Dalio), The First 90 Days
- Human nature: The Laws of Human Nature, Atomic Habits
- Stoicism: Meditations, Letters from a Stoic, Tao Te Ching
Topics I think about most: organizational design, AI and automation, product strategy, and stoic decision-making.
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Connect
Best way to reach me is via the contact form. You can also find me on GitHub and LinkedIn.